Tuesday, May 10, 2011

The Business Plan

Business Concept
PDAware has produced a top-notch product that fills a gap in the project management market. Current PDA project management software does not come close to encompassing the features that PDAware’s product does. Our software will not only allow the user to update and track progress on projects via wireless technology, but will also to mport project data from other popular project management software packages. The PDAware's Project Management software along with its supplemental desktop component is intuitive and full featured, and has gotten rave revues in Beta testing. The market for these handheld computers is growing quickly and appears to have great potential for future growth as well.

PDAware Project Management software offers five specific versions that, while still being totally customizable, are also specifically targeted to groups such as IT, Finance, Consulting, and Telecommunications. This specialization will make setting up new projects less time consuming because the framework is already in place. Other innovative features include the capability for saving customized formats as templates for use in other similar projects.

PDAware will be focused on new product development, as well as enhancements and upgrades to the Project Management software program. We will begin development of additional software packages to fill other needs based on our market research in the coming year. PDAware is also investigating and staying on top of new technologies and the possibility of software compatibility with other wireless devices.

Current Situation
The developers and visionaries of PDAware have been working on the product since January of 2008. The first six months included research into the project management software market and the PDA markets. The information gleaned from that research laid the foundation for the key features of PDAware. The programmers of the product began work in July of 2008 and the product went into beta testing in January of 2009. The reviews and feedback from beta testing have indicated an excellent acceptance level for the product, and therefore, funding is being sought to get the product finalized, packaged, and into the market.


Objectives
Our objectives are:
  • To hold 20% of the PM software market for the IT industry by January of 2010.
  • To see a positive ROI by January 2011.
  • To hold 20% of the PM software market for the Telecommunications industry by January of 2011.
  • To hold 20% of the PM software market for the Business and Finance services industries by January 2012.


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1 Comments:

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